FIFA President Infantino Defends High Ticket Prices for 2026 World Cup

FIFA President Gianni Infantino has come under fire for the high ticket prices for this year's World Cup in North America. In response, Infantino defended the pricing, stating that the event is the organization's only source of income every four years.

Speaking at Semafor's annual world economy summit in New York, Infantino emphasized that FIFA is a nonprofit organization with 211 member nations. 'The main, and so far the only, revenue-generating event for FIFA is the World Cup,' he said. 'The World Cup takes place one month every four years, so we generate money in one month. The 47 months until the next World Cup, we spend that money.'

Infantino highlighted that three-quarters of FIFA's member countries rely on grants from the organization to support their football programs. He also noted that the World Cup is a global event that captivates a massive audience, justifying the high ticket prices. A check on the secondary market showed that tickets for the US opener against Paraguay were listed as high as $1,359, while tickets for the final could go for as much as $25,000.

In an effort to address complaints about ticket affordability, FIFA introduced a $60 ticket option for a limited number of seats in each venue. Infantino described North America as 'a very special market' and mentioned that he has been living in the US for the past two to three years to better understand the market.

This year's World Cup will feature a record 48 teams, organized into 12 groups of four, with games hosted in the US, Canada, and Mexico. The tournament will consist of a record 104 matches.