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The Rise of Diaspora-Driven Investment Zimbabwe's real estate and farming sectors are seeing a surge in diaspora-driven investment, with two young content creators quietly emerging as unexpected influencers shaping the trend. Kundai Chitima, 31, and Kelvin Birioti, 20, each running their own social media channel, have built followings that seem to influence a growing number of Zimbabweans abroad considering return or investment. The Power of Social Media Influencers On YouTube and Instagram, they share short videos and posts highlighting opportunities in Zimbabwe. Their popular content ranges from property tours and agricultural tips to market trend analysis. For some in the diaspora, decisions about returning or investing increasingly appear to be shaped less by official narratives and more by social media content offering on-the-ground perspectives of life in Zimbabwe. A Shift in Investment Patterns One of those influenced is Catherine Mutisi, who spent 17 years living in the United Kingdom working as an accountant. During that time, she had already begun investing in Zimbabwe, building two houses, buying a small plot and starting a business. She said her thinking shifted after coming across Birioti's content during construction. Economic Pressure and Unemployment The Zimbabwe National Statistics Agency (Zimstat) reported a 21.8 percent unemployment rate in the third quarter of 2024, based on strict International Labour Organization definitions. Between 76 percent and 80 percent of workers are in the informal sector, relying on subsistence or unregulated employment. Youth unemployment is particularly acute: a 2025 World Bank report estimates it at 76.8 percent. Emigration Pressures Remain Strong Against that backdrop, migration still features heavily in the decisions of young Zimbabweans. Sibanda said she now considers that 'leaving Zimbabwe is in my best interest'. Keeping Ties Alive from Abroad The economic link between Zimbabwe and its diaspora remains strong. According to real estate agents, diaspora buyers now account for a significant share of high-end residential properties sold. In some regions, land prices have risen by 20-30 percent year-on-year, a surge partly attributed to diaspora buyers. Remittances reached $1.7bn in 2023 and continue to rise. In 2025, Zimbabweans abroad sent $2.45bn home, with the UK and South Africa the largest sources, according to government data.