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The Rise of a Dynasty: Houston's Unexpected WNBA Reign Fran Harris remembers a late-night dinner in Sacramento. Her Houston Comets squad had just dispatched the lowly Monarchs by 10 points. To celebrate, she and a few teammates, including Cynthia Cooper, Tammy Jackson and Kim Perrot, decided to grab a bite. Cooper had scored 44 in the 25 July 1997 contest, and her talents dazzled even her dinner companions. "I said to Cynthia, 'I just cannot believe how great you're playing – and I know how great you are!'" Harris tells the Guardian. "And she goes, 'I know!' She was just, like, Yeah, I'm the motherfucker! I was like, 'You absolutely are!'" From Underdogs to Champions: The Comets' Unexpected Journey Cooper, an eventual two-time WNBA MVP and four-time champion, was not supposed to be the league's top player. She'd played in Europe for a number of seasons after winning college championships at USC in the mid-1980s. But when the WNBA began in the summer of 1997, she was already 34. In fact, her entire Houston Comets team, who would win the league's first championship – as well as the next three – were predicted to finish last by many ahead of the inaugural campaign. (They could get a chance to add to their tally: on Wednesday the WNBA confirmed a franchise will return to Houston in 2027, 19 years after the original Comets folded.) "They were very unimpressed with our roster for some reason," says Harris, now a television analyst for the WNBA's Dallas Wings. "When we read that, we were like, 'This shit is funny! That is hilarious.'" The League's Precarious Foundation: Women's Basketball Before the WNBA When the WNBA began, professional women's basketball was in a precarious state. The WBL, the first pro women's league in the US, started nearly 20 years prior. But it folded within three years. After that, several more leagues popped up, including the ABL, which launched in 1996. That year, the US boasted an all-time Olympic team, and the league wanted to capitalize on the enthusiasm around their gold medal. But things didn't go to plan for the ABL. Harris, who had won a NCAA championship in 1986 with Texas, had heard about the ABL and was interested, but a former teammate working as a college coach warned her against joining, with the NBA getting ready to launch the WNBA. Harris took note. The ABL, without big-money backing, folded after two seasons. Building a Team: Tryouts and Team Chemistry Tryouts for the Comets' inaugural season kicked off on Mother's Day weekend. "It was just survival of the fittest," says Yolanda Moore. "It was a free-for-all. We did your basic three-man-wave – that kind of stuff. But really we were just put into teams and played basketball. And at the end of every session, they would make cuts." The Comets' first coach was Van Chancellor. A veteran of the college ranks, he'd been Moore's coach at Mississippi. Still, he told her that she had a "snowball's chance in hell" to make the Comets, she says. Moore, who graduated with a degree in journalism, initially wanted to be "Robin Roberts Jr". When she heard about the WNBA, though, she had to jump for it. She also didn't listen to her coach's negative attitude. Moore's perseverance landed her a spot on the Comets' practice team, and later one on the main roster. The Legacy of the Comets: Paving the Way for Future Generations Thinking back on the year, Harris vividly remembers the Comets' first regular-season game. It was on the road in Cleveland with an official attendance of 11,455. "It was sold out," she says. "I was like: 'Woah!' The crowd for that moment was a big deal." In a way, Harris says, that entire first year was like a dream. The WNBA marked the first time longtime women's basketball stars could play against one another professionally in the US. "We had all played against each other in college," Harris says. "Now, here we were playing against each other in a pro league. It was incredibly surreal." "Not only were we trying to prove ourselves in the league," says Moore, a bench player in her first season before blossoming into a top backup center, "but we were women trying to prove ourselves to this sport, that we deserved to have this space. We were proving that this was our time." The Return of the Comets: Houston's WNBA Future The announcement that a WNBA franchise will return to Houston in 2027 marks a significant moment for the league and the city. The original Comets folded in 2008 after winning four championships in the league's first four years. The return of professional women's basketball to Houston comes nearly two decades later, reflecting both the growth of the WNBA and the enduring legacy of the original team. As the league approaches its 30th season, the return to Houston symbolizes how far women's professional basketball has come since the Comets' early dominance. The team's legacy continues to inspire new generations of players and fans, proving that the electric atmosphere the Comets created in Houston can be reignited in the coming years.

The Transformational 30th SeasonThe WNBA's 30th season has opened with a blend of nostalgia and optimism as the New York Liberty wore special 'court origins' uniforms honoring their history as one of the league's eight founding members. Despite protracted negotiations between the players' union and the league that threatened to delay the season, a new collective bargaining agreement has been reached, providing players with significant pay rises. Commissioner Cathy Engelbert has described this season as a 'transformational moment' and the 'beginning of a new era' for the league.The Economic Boom in Women's BasketballThe WNBA is experiencing an economic boom that validates Engelbert's optimistic outlook. A $300m agreement was reached in March to sell the Connecticut Sun to Tilman Fertitta, owner of the NBA's Houston Rockets. The Sun, based in Connecticut since 2003 and owned by the Mohegan Tribe, will likely be renamed the Houston Comets, reclaiming the brand identity of an original franchise that dominated the early WNBA. This transaction symbolizes the WNBA's evolving fortunes and its leading position in the growing interest in North American women's professional sports.Franchise Valuations Soaring to Record HeightsThe numbers behind the WNBA's growth are staggering. The Houston Comets franchise, valued at $10m when it disbanded in 2008 (about $15m in 2026 money), is now reportedly being sold for a league-record fee, representing a 1,900% increase in value in under 20 years. In 2024, new expansion teams paid substantial fees: the Portland Fire reportedly paid $75m, while the Toronto Tempo, the first WNBA team in Canada, was charged $50m. Most remarkably, the expansion fee for the newest teams in Cleveland, Detroit, and Philadelphia is said to be $250m each, exceeding the NWSL-record $205m paid by Columbus for their 2028 entry.The Billion-Dollar Valkyries and Changing PerceptionsThe Golden State Valkyries, who share a principal owner and arena with the NBA's Golden State Warriors, have set attendance records and transformed the financial landscape of women's sports. After paying $50m to start in 2025, they promptly set the WNBA record for average attendance with 18,064 fans per game. The Valkyries have sold over 12,000 season tickets for the new campaign, leading to valuations that have made them the first billion-dollar franchise in women's sports. CNBC estimates their value at $1bn, while Sportico places them at $850m, with the New York Liberty valued at $600m as the second-most valuable team.Player Salaries and the New Economic RealityThe WNBA's hotly contested seven-year collective bargaining agreement, ratified in March, has dramatically increased player compensation. The minimum salary has risen from $66,079 in 2025 to $270,000, while the maximum salary has increased from about $250,000 to $1.4m. The salary cap per team has grown from $1.5m to $7m. These substantial increases reflect the league's growing revenue streams and the increased value placed on elite women's basketball talent.The Future Trajectory of Women's SportsSports business experts note that the WNBA's growth is changing the baseline perception of women's sport, signaling to investors, sponsors, and media partners that women's sports are credible, scalable and commercially viable. Katie Lebel, a sports business professor at the University of Guelph, explains that this represents a market correction, with investors finally pricing the future value of women's sport rather than judging it based on limited past revenues. While she doesn't foresee a WNBA team surpassing the value of top men's teams like the Dallas Cowboys in the near future, she acknowledges that in the right market with the right ownership, it's entirely possible given women's sports' high-growth phase and strong cultural tailwind.