Politics
Apr 01, 2026
UK Energy Crisis: 'Keep Calm but Cut Down' Message Urged as Labour Faces Rising Bills
The UK government is urged to adopt a 'keep calm but cut down' message as Labour faces rising energ…
The UK government is facing growing pressure to address the looming energy crisis sparked by the Iran war. Despite the £117-a-year cut to household utility bills announced in the autumn budget, energy costs are expected to rise again in the summer. The latest forecast from consultancy Cornwall Insight estimates the cost of a dual-fuel bill will rise by 17.6% from July.Labour ministers have been urging people to 'keep calm and carry on,' but critics argue that this message may be underplaying the scale of the challenges ahead. Andrew Sissons, director of the climate programme at Nesta, says the reality is that the global supply of oil and gas is going to be down by maybe 20%, and everybody needs to consume less.The government is trying to balance the need to address the cost of living crisis with the risk of sowing panic and denting consumer confidence. However, experts argue that a more nuanced message, such as 'keep calm but cut down,' could be more effective in encouraging people to reduce their energy consumption.Jill Rutter, of the Institute for Government thinktank, suggests that people can take steps to manage down their consumption, such as being more efficient and switching to clean electricity. The government is also facing pressure to reconsider its plans to reverse the Tories' 5p cut to fuel duty.As the conflict continues, the 'keep calm and carry on' message may sound increasingly adrift from reality. The government must navigate the challenges of addressing the energy crisis while avoiding panic and maintaining consumer confidence.
#Labour Party
#UK government
#Iran
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