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The recent video of McDonald's CEO Chris Kempczinski sampling the chain's new 'Big Arch burger' sparked widespread ridicule. This incident highlights a growing trend: CEOs and corporate leaders increasingly seeking to center themselves in the spotlight. This phenomenon, which can be termed 'CEOism,' raises important questions about the motivations behind it and its impact on consumers.Examples of CEOism abound. During the Super Bowl, the founder of Ring featured in the company's ad, only to face backlash for the dystopian undertones of the doorbell technology being promoted. In the sporting world, Fifa president Gianni Infantino has taken to inserting himself into high-profile events, including interrupting the start of the World Cup to give a welcoming address and unveiling the official sticker album.The reasons behind CEOism are complex and multifaceted. On one hand, companies are seeking to be seen as more relatable and approachable, which may explain why CEOs want to center themselves in advertising. On the other hand, the current cultural and political climate appears to have emboldened corporate leaders, who now seem more willing to express their opinions and insert themselves into public discourse.The article's author, Larry Ryan, expresses skepticism about the trend, suggesting that CEOs are mistaking interest in their products with interest in the people themselves. He longs for a time when CEOs focused on financial performance rather than seeking to be in the spotlight.However, some argue that audiences want to hear from the people behind brands and that 'CEOism' can be an effective marketing strategy. The success of podcasts like 'The Diary of a CEO' and social media influencers suggests that people may indeed be interested in hearing from corporate leaders.

Ukraine has announced a defence agreement with Saudi Arabia, described by President Volodymyr Zelenskyy as a mutually beneficial arrangement. The deal, which lays the groundwork for future contracts and technological cooperation, was made ahead of a meeting with Saudi Crown Prince Mohammed bin Salman.Zelenskyy stated that the agreement will facilitate technological cooperation and investment between the two nations. Saudi Arabia has not officially confirmed the pact.The partnership comes at a time when Gulf countries, including Saudi Arabia, are under attack by Iran. Since the US and Israel began their military campaign against Tehran on February 28, Riyadh has intercepted hundreds of drones and dozens of missiles. On Friday, the Saudi defence ministry reported that at least six missiles were intercepted.Ukraine, which has long battled Russian drones, is well-positioned to assist Gulf countries in countering Iranian attacks. Kyiv has become a major producer of cheap but efficient interceptor drones to counter Moscow's waves of drone attacks. In one of Russia's largest wartime aerial attacks on Ukraine, it launched 948 drones within 24 hours, killing two people.“This winter alone, Russia launched over 19,000 drones into Ukraine, just to give some perspective on how much experience they do have in shooting down drones,” said Al Jazeera’s Audrey MacAlpine, reporting from Kyiv. Ukraine has deployed 201 anti-drone experts to the Middle East to assist in the defence against Iranian attacks.

European intelligence agencies have gathered evidence suggesting that Russia is on the verge of supplying drones to Iran for use in its ongoing conflict with the US and Israel. This development could significantly escalate tensions in the region.According to a senior European official, Russia has already been providing intelligence sharing with Tehran to help target US forces. The upcoming delivery of explosive-laden drones would be the first instance of lethal support from Russia to Iran since the start of the war.The official, who spoke on condition of anonymity, confirmed a report by the Financial Times that western intelligence found Russia was close to completing a phased shipment of drones, medicine, and food to Iran. Drone deliveries could be completed by the middle of next week.In response, Kremlin spokesperson Dmitry Peskov stated, “There are a lot of fakes going around right now. One thing is true – we are continuing our dialogue with the Iranian leadership.”Russia and Iran have signed a strategic partnership agreement and Moscow has sent over 13 tonnes of medicine to Iran through Azerbaijan. Moscow's growing involvement could expand and escalate the conflict, which has been criticized for its ill-defined objectives and resulting geopolitical and economic chaos.European foreign ministers have expressed concern over Russia's support for Iran, with German foreign minister Johann Wadephul accusing Russia of helping Iran identify potential strike targets. “Putin cynically hopes that the escalation in the Middle East will divert our attention from his crimes in Ukraine,” he said.

The weekend's sporting calendar features major events across Formula 1, football, and the Women's Super League, with fans treated to a diverse range of high-profile competitions.On Saturday, the action begins early with Formula One's Japanese Grand Prix qualifying at 6am GMT. Mercedes and Ferrari have emerged as the early favorites after adapting best to Formula One's most radical changes in power and chassis in over a decade. George Russell and Kimi Antonelli have won the first two races, while Ferrari's Lewis Hamilton and Charles Leclerc have consistently finished third and fourth. The Suzuka circuit presents a different challenge with its figure-eight layout, narrow twisting sections, and limited passing opportunities. Philip Cornwall will provide live coverage of qualifying, with Giles Richards reporting from Suzuka.Football fans can follow Matchday live from 8am-12.15pm as Billy Munday brings updates on international and domestic action. The coverage will include follow-up from Friday's England international against Uruguay at Wembley, managed by former Leeds boss Marcelo Bielsa, and Scotland's World Cup warm-up against Japan. The day also features three significant Women's Super League derby matches.The first WSL derby kicks off at 1.30pm with Manchester United facing Manchester City. Andrée Jeglertz's pacesetters enter the match on a high after a 5-2 victory over Spurs, featuring Khadija Shaw's record-setting quickest hat-trick in WSL history. Manchester United, meanwhile, secured three points against Everton but suffered a 3-2 defeat to Bayern Munich in their Champions League quarter-final first leg. Xaymaca Awoyungbo will host the live blog, with Tom Garry reporting from Old Trafford.At 5pm, Scotland hosts Japan in an international friendly. This match provides Steve Clarke's side with an opportunity to fine-tune their squad before their World Cup campaign in North America, where they will face Brazil, Morocco, and Haiti in Group C. With only club games remaining before the squad announcement in May, numerous players are eager to impress. Scott Murray will host the live blog, with Ewan Murray reporting from Glasgow.The second WSL derby of the day follows at 5.30pm with Arsenal taking on Tottenham. Renée Slegers' Arsenal side sits fourth in the table, unbeaten in the league since October, and coming off victories over Chelsea and West Ham. Tottenham, managed by Martin Ho, have lost their last two matches and have beaten Arsenal just once in their previous encounter. Rob Smyth will manage the live blog for this north London derby, with Sophie Downey reporting from the Emirates.Sunday's action begins with the Japanese Grand Prix live coverage at 6am BST. Oscar Piastri has raised hopes of a non-Mercedes victory after setting the fastest time in Friday's practice. McLaren has struggled since winning last season's drivers' championship, failing to even start the Chinese Grand Prix due to technical issues. This race is particularly significant as it will be followed by a five-week break before the next F1 event in Miami on May 3rd. Joey Lynch will provide lap-by-lap coverage, with Giles Richards again reporting from Suzuka.Football coverage continues with Matchday live from 8am-12pm as Emillia Hawkins brings updates on Sunday's action and previews England's upcoming World Cup warm-up against Japan. The blog will also cover buildup to three WSL fixtures, with breaking news and match reports. Fans can email [email protected] with their views.The weekend's WSL action concludes at 12pm with Chelsea facing Aston Villa. This match between third-placed Chelsea and an Aston Villa side that recently beat Leicester promises to be particularly compelling. Chelsea has struggled in the title race and suffered Champions League defeat to Arsenal, while also dealing with injuries including Aggie Beever-Jones. There is the possibility of Sam Kerr's return after the Asian Cup. Daniel Harris will host the blog for this fixture.

For the first time, scientists have documented whales assisting each other during birth, a behavior previously only observed in primates. A team from Project Ceti, an international effort to understand whale communication, captured the extraordinary footage off the coast of Dominica in the Caribbean on July 8, 2023.The team observed a pod of 11 whales, including a 19-year-old female named Rounder, who was about to give birth to her second calf. Over nearly five and a half hours, the scientists documented the group's behavior, filming them with drones and recording sounds underwater. This exceptional rarity in the history of science was published in the journals Scientific Reports and Science.Out of 93 species of cetaceans, only nine have been observed giving birth in the wild. What's even rarer is that unrelated whales were helping the mother. The birth lasted 34 minutes, during which other adult females dived under Rounder's dorsal fin, often on their backs with their heads facing her genital slit.Immediately after birth, the pod's behavior changed rapidly, with all adults touching and squeezing the newborn's body with their heads, pushing it around underwater and on their bodies above the surface. This behavior is believed to help the newborn calf, which sinks after birth, prevent drowning and facilitate its first breaths.The scientists also recorded significant changes in vocalization during the birth, suggesting that the group was coordinating to support the birth or protect the newborn. Sperm whales have one of the longest pregnancies in the animal kingdom, with a gestation period of up to 16 months, and calves rely on their mother's milk for at least two years.The newborn was spotted again on July 25, 2024, with other young members of the pod, indicating that it had survived its first year, a good sign of reaching adulthood.

The Royal Opera's new production of Britten's 'The Turn of the Screw' begins with an eerie effect: the tenor's voice emerges from absolute blackout, setting the tone for an evasive ghost story that will keep audiences on edge. Director Natalie Abrahami and designer Michael Levine have crafted a staging that masterfully builds tension, using water as a recurring motif to underscore the themes of innocence and corruption.The set design features a traditional country house with doors, beds, and the Governess's haunted desk, while Duncan McLean's videos project images onto an invisible screen, adding to the sense of unease. The ghosts and their silent doppelgangers move through the space, creating skilful misdirections and emphasizing the Governess's desperation.The cast delivers richly woven performances, with Isabelle Peters shining as the intense Governess, Claire Barnett-Jones warm as Mrs Grose, and Elgan Llŷr Thomas persuasive as the volatile Peter Quint. The children, played by Phoenix Matthews and Emilia Blossom Ostroumoff, bring extraordinary detail and presence to their roles.Conductor Bassem Akiki draws a compelling performance from the 13 players in the pit, and the tension only loosens its grip when the cast and production team take their bows. This production of 'The Turn of the Screw' runs at the Linbury theatre, London, until 6 April.

The Coruna and DarkSword Threat For years, the prevailing narrative among iPhone security experts was that breaking through Apple's defenses was a rare, high-barrier event requiring significant resources. However, recent investigations by Google, iVerify, and Lookout have shattered this assumption. Researchers have documented broad-scale hacking campaigns utilizing two specific tools, Coruna and DarkSword, which have been used to target victims globally who are not running the latest software updates. Attack Vectors: Hackers are compromising legitimate websites and creating fake pages to deliver spyware. Key Actors: Involvement of Russian spies and Chinese cybercriminals. Tool Availability: The source code for these tools has leaked online, allowing anyone to launch attacks against older iPhones. The Two-Tier iPhone Security Landscape The discovery of Coruna and DarkSword highlights a critical data point in the current security ecosystem: the existence of two distinct classes of iPhone users. This bifurcation is driven by the introduction of Memory Integrity Enforcement in iOS 26, a feature designed to prevent memory corruption bugs—the very vulnerabilities exploited by DarkSword. Class A (Secure): Users on the latest iPhone 17 models running iOS 26 are protected by memory-safe code and Lockdown Mode, making them resistant to these specific memory-based hacks. Class B (Vulnerable): Users running iOS 18 or older versions remain exposed to memory corruption attacks, as these older systems lack the new safety enforcement layers. Challenging the 'Rare Hack' Myth The widespread use of these leaked tools suggests that spyware attacks are becoming more common and less exclusive. This shift is fueled by a thriving "second-hand" market for exploits, where brokers resell vulnerabilities before they are patched. Experts argue that the rarity of iPhone hacks has been overstated simply because they are rarely documented. As noted by Patrick Wardle, the baseline capability for such attacks is now accessible to a wider range of actors, moving beyond state-sponsored actors to include cybercriminals. The End of the 'Rare Hack' Era The future of mobile security appears to be one of continuous escalation. With the code for Coruna and DarkSword now public, the barrier to entry for launching attacks against older devices has lowered significantly. This indicates that memory-based exploits will continue to plague lagging users, and the market for exploit development will likely expand as brokers seek to monetize vulnerabilities before updates are applied.

A high-stakes diplomatic effort is underway as a delegation of Russian officials has arrived in the United States for meetings with their American counterparts. This visit, which began on Thursday, marks a significant development in the strained relations between Moscow and Washington, particularly over Moscow's ongoing war in Ukraine.Kremlin spokesperson Dmitry Peskov expressed optimism about the talks, stating, 'We hope that these first tentative steps will, of course, make their contribution to the further revival of our bilateral engagement.' President Vladimir Putin has set the main directives for the trip and will be thoroughly briefed on the meeting.The visit occurs against the backdrop of US-brokered talks to end the war in Ukraine, which are currently in a state of limbo. Despite several rounds of negotiations since US President Joe Biden's administration took office, a deadlock persists, with the Kremlin ruling out compromises to halt its military campaign.Russia, a key ally of Iran, has been accused by Western intelligence officials of supporting the Iranian government as it faces a war launched by the US and Israel. A recent report alleged that Russia was close to completing a shipment of drones to Iran, which Moscow has vehemently denied, calling such claims 'lies being spread by the media.'In a related development, Russia has intensified its military actions in Ukraine, carrying out one of the largest aerial attacks since the start of the war, launching 948 drones in 24 hours. This escalation has prompted Ukraine's President Volodymyr Zelenskyy to appeal for air defence munitions from allies, warning of a potential deficit in missiles while Washington focuses on the US-Israeli conflict with Iran.

Israeli Defence Minister Israel Katz confirmed that an Israeli air strike killed Alireza Tangsiri, commander of Iran's Islamic Revolutionary Guard Corps (IRGC) navy, on Wednesday night. Katz stated that the assassination targeted other 'senior officers of the naval command'.Katz described Tangsiri as the man 'directly responsible for the terrorist operation of mining and blocking the Strait of Hormuz to shipping'. He added that Tangsiri was 'blown up and eliminated'. Tangsiri was a 'well-known commander' who shaped Iran's naval doctrine and developed drones for military maritime use. He was also involved in overseeing Iran's efforts to assert control over the Strait of Hormuz by blocking some vessels.Since the start of the US-Israel war on Iran on February 28, Israel has announced the assassination of several top Iranian officials. The civilian toll is significant, with at least 1,937 people killed, including 452 women and children, and 24,800 injured, according to Iran's Deputy Health Minister Ali Jafarian.Admiral Brad Cooper, commander of US Central Command, said the assassination of Tangsiri 'makes the region safer'. US forces have destroyed about 92 percent of Iran's large naval vessels in ongoing operations.